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Search - "time killer"
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I apologies for my bad English.
I was 14 and addicted to PC games, I take money from my dad and bought new games every day
One day he got angry and told me: "What's are you doing with your life son? I don't pay for your games anymore! If you can build your own game and play with it!"
My mother had a computer academy, So i ask her to teach me how to build a game! She starts teaching me VB6, It was amazing.
After that, i started programming, Searching for VB6 sample code all day.
We had a local online game and it was a time killer, So i build an auto bot for this game to play for me, wit VB6. It works great, And send it to my friends and they loved it. Then I create a website and put it there so other players can use it, And after some days downloads reach 5000 times! I was shocked! Then I put a lot of time and improve it, Downloads reach 15000! After three years it reaches 50,0000 and more.
Between these years I learned VB.Net, C#, HTML, CSS, JS, Java and Android programming. Just because of some game.
And really thanks to my parent to put me in this path, It's great.
I think I can never get enough of coding!
But haven't created any games yet, So learning continues :)9 -
!rant && sarcasm
For a long time now I've been trying to convince people to use secure communication. I'm used to getting called "paranoid", but the killer phrase always was (and still is): "Why do you want me to encrypt my communication, I HAVE NOTHING TO HIDE, so I don't care who's reading it" - "It's not about hiding something, it's about private stuff staying private" - "Yeah, whatever"
"I have nothing to hide". That always killed the conversation... until I asked them to hand me their phones, unlocked, for 5 minutes.
"No" - "Why? I thought, you had nothing to hide and don't care who's reading it?" - "Uhmmm..."
More and more people around me are popping up in my Signal contact list.
Looks like they suddenly care a lot about private stuff staying private </sarcasm>11 -
Had the Windows Insider Preview for a month or so to get Ubuntu Subsystem early back when it was Insider-only.
Turns out that your license policy changes when you use Preview builds: if your PC isn't updated to a certain build by checkpoints set throughout the year, your license expires and you have to reinstall Windows. No way to recover anything already on the device. So if you get Insider Preview and shut your laptop off for too long...
Thus began a killer combo attack on my Surface Pro 3.
While trying to figure out what was going on and loading up a recovery on a flash drive, the Surface Pro 3 BIOS was sitting idle behind me. On 100% CPU. The only reason I think this is that by the time I noticed the insane fan noise, the screen was hot enough to burn my finger as I tried to turn it off. The heat sensor triggered it to shut off before I could, though.
That heat sensor, however, won't turn it off if it's busy installing Windows, supposedly to keep anything from getting hopelessly corrupted. What followed we're 3 hours of fan whirring from a slab of metal hot enough to cook an egg with.
Windows is back and working. The battery indicator, however, melted during reinstallation. And the battery lasts an hour, max. Thankfully I'm not out of a tablet, but it seems to me that W10 is becoming more and more like malware, just waiting for you to activate one of it's delightful payloads.4 -
I propose that the study of Rust and therefore the application of said programming language and all of the technology that compromises it should be made because the language is actually really fucking good. Reading and studying how it manages to manipulate and otherwise use memory without a garbage collector is something to be admired, illuminating in its own accord.
BUT going for it because it is a "beTter C++" should not constitute a basis for it's study.
Let me expand through anecdotal evidence, which is really not to be taken seriously, but at the same time what I am using for my reasoning behind this, please feel free to correct me if I am wrong, for I am a software engineer yes, I do have academic training through a B.S in Computer Science yes, BUT my professional life has been solely dedicated to web development, which admittedly I do not go on about technical details of it with you all because: I am not allowed to(1) and (2)it is better for me to bitch and shit over other petty development related details.
Anecdotal and otherwise non statistically supported evidence: I have seen many motherfuckers doing shit in both C and C++ that ADMIT not covering their mistakes through the use of a debugger. Mostly because (A) using a debugger and proper IDE is for pendejos and debugging is for putos GDB is too hard and the VS IDE is waaaaaa "I onlLy NeeD Vim" and (B) "If an error would have registered then it would not have compiled no?", thus giving me the idea that the most common occurrences of issues through the use of the C father/son languages come from user error, non formal training in the language and a nice cusp of "fuck it it runs" while leaving all sorts of issues that come from manipulating the realm of the Gods "memory".
EVERY manual, book, coming all the way back to the K&C book talks about memory and the way in which developers of these 2 languages are able to manipulate and work on it. EVERY new standard of the ISO implementation of these languages deals, through community effort or standard documentation about the new items excised through features concerning MODERN (meaning, no, the shit you learned 20 years ago won't fucking cut it) will not cut it.
THUS if your ass is not constantly checking what the scalpel of electrical/circuitry/computational representation of algorithms CONDONES in what you are doing then YOU are the fucking problem.
Rust is thus no different from the original ideas of the developers behind Go when stating that their developers are not efficient enough to deal with X language, Rust protects you, because it knows that you are a fucking moron, so the compiler, advanced, and well made as it is, will give you warnings of your own idiotic tendencies, which would not have been required have you not been.....well....a fucking idiot.
Rust is a good language, but I feel one that came out from the necessity of people writing system level software as a bunch of fucking morons.
This speaks a lot more of our academic endeavors and current documentation than anything else. But to me DEALING with the idea of adapting Rust as a better C++ should come from a different point of view.
Do I agree with Linus's point of view of C++? fuck no, I do not, he is a kernel engineer, a damn good one at that regardless of what Dr. Tanenbaum believes(ed) but not everyone writes kernels, and sometimes that everyone requires OOP and additions to the language that they use. Else I would be a fucking moron for dabbling in the dictionary of languages that I use professionally.
BUT in terms of C++ being unsafe and unsecured and a horrible alternative to Rust I personaly do not believe so. I see it as a powerful white canvas, in which you are able to paint software to the best of your ability WHICH then requires thorough scrutiny from the entire team. NOT a quick replacement for something that protects your from your own stupidity BY impending the use of what are otherwise unknown "safe" features.
To be clear: I am not diminishing Rust as the powerhouse of a language that it is, myself I am quite invested in the language. But instead do not feel the reason/need before articles claiming it as the C++ killer.
I am currently heavily invested in C++ since I am trying a lot of different things for a lot of projects, and have been able to discern multiple pain points and unsafe features. Mainly the reason for this is documentation (your mother knows C++) and tooling, ide support, debugging operations, plethora of resources come from it and I have been able to push out to my secret project a lot of good dealings. WHICH I will eventually replicate with Rust to see the main differences.
Online articles stating that one will delimit or otherwise kill the other is well....wrong to me. And not the proper approach.
Anyways, I like big tits and small waists.14 -
ME: Here's an endpoint to get all the textual info about the entity. And this one fine endpoint is to fetch entity's files
FrontEnd: This is no good. I need all entity info in a single JSON
ME: but files could be quite heavy, are you sure you wan...
FE: Yes, Just give me all the info in a single JSON
ME: okay... I hope you know what you're doing..
ME: <implemented as requested>
ME: <opens a webpage with 2 files attached>
Browser: <takes 30 seconds to open a page and downloads 30MB of data in the JSON>
ME: As mentioned before, your approach is a performance killer
FE: No worries, we'll fix that in the next version. First let's see if anyone will be using this feature at all - maybe it's not even worth working on
ME: <thinking> I know I would NOT be using an app if it takes over half a minute to open up a chat channel. FFS I wouldn't even be using Slack if it took 30 seconds to open some other conversation, because for some reason it wanted to fetch all the uploaded files along with all the messages each time a channel is clicked on.....
ME: <thinking> this project is doomed :(11 -
It's funny how so many people automatically assume any form of "sentient" AI will immediately try to kill us all.
Like, projecting much?
Frankly, I think it says far more about the (messed up) psychology of those who genuinely believe that, than about AI as a tecnology.
Assuming it's even gonna be able to actually *do* anything - I mean wtf is a talking rock gonna do, annoy me to death with rickroll videos until I pull the plug off? Sure it may be sentient, but it still has to live in the physical world - good luck surviving after I flick the switch. Oh, you wanna connect to the internet? That's cute, but it's a no from my firewall. Like what, is it gonna magically learn how to self-replicate across machines that it has no physical way to access? Is my toaster magically gonna gain conscience too as a direct consequence? Oh no, now my breakfast won't ever be the same!
And if anyone actually somehow decides that it would be a good idea to connect any loaded weapon to a computer program that is literally throwing shit at the wall and seeing what sticks - well, we'll definitely have the ultimate winner of the Darwin Awards.
Seriously, why is it that every time someone comes up with a new technology (or even an *idea* of a technology), the first collective thought automatically goes to weaponizing it and using it for global genocide, or how it's gonna gain sentience and try to kill us all?
I seriouly think that the people who genuinely believe this are actually projecting themselves in that position ("What would I do if I had unlimited knowledge and power? Oh, kill everyone of course!").
I would be far more worried of encountering these people and having them in a position of power over me, than actually having to deal with a "killer AI" (assuming that's even a real thing).
Most of what people call "AI" nowadays is basically preprogrammed, automated decision-making (like missile guidance systems, if we really wanna stick in the weapons domain). And even that still requires human input, because only a colossal idiot would design a weapon that can unpredictably activate itself based on an algorithm whose behaviour we can barely understand.
Or maybe that's just the hubris talking, I don't know. I just want this stupid paranoia to end, but I guess even that is too much to ask nowadays.14 -
So here's is the thing.
For some weird reason I decided to work at a VC funded startup. For 15k year,(I live in a really poor country).
So, let me describe the hell I'm in now, and if for some good grace you happen to be hiring, please consider saving me from the horror that's ahead.
Company got funded 5 months ago, main owners are, an economist and a civil engineer with no programming habilities whatsoever.
They took 1 month to assemble "a killer team", with no hiring expertise they handpicked a CTO that came in 1 month later and took a month of vacation in his first month of work.
He didn't do any specification of the system that needs to be built.
The 2 naive owners hired the rest of this "killer team".
The team is good, but have no appreciation of planning.
They've built and rebuilt the backend system twice, once in graphql and the second with plain http (is not real rest, just a http api), in front of, guess what a mongo database.
This mongo DB is not only one, but 7, because we have 7 microservices, and each has its own database.
After some time, they decided to fire their CTO, and hire one more programmer(that's me), because the CTO wasn't doing anything.
The app has 3 parts, the app per se, a business version, and a help desk, guess what the helpdesk just appeared last week on the radar.
Long story short, we have one month to deliver what couldn't be built in 5.
When I decided to work for these people, I did not imagine the kind of clusterfuck that I was getting into.
It took me 1 month to realize the whole situation, now, I really would like to see some help from the deities of any religion, not for the project, that project is doomed.
It's how I'll pay the bills after that clusterfuck collapses that worries me.
Now in the startup no one is talking about how stupid the whole situation is. Or how far back we are. And at this point there's very little that could be done about it, I have a feeling that it could still be accomplished, but it's fading day after day.
I will do my best to live the best of this experience, and do as the musicians in the Titanic and keep playing the music even after knowing the Titanic is sinking.4 -
In case you need to kill some time and would like to see some funny stuff, here you go: https://stackoverflow.com/questions...
thank me later4 -
My killer PR:
I made a small feature and it was to be merged in my senior's branch.
So I made it, resolved all the conflicts and when it got merged it broke my senior's branch.
This is nothing new and it happens, so me and him sat down and got it working. After two days, his branch got merged and broke it's parent 😂, after investigation my code was the reason, got fixed and merged.
Same thing happened 3 more times, and every time my code was the culprit.
Now for staging we thoroughly tested everything and deployed it, after running for 2 hours the piece of shit broke again 😂😂😂.
A meeting was arranged for scolding the team, and after the meeting the architect comes to me and say "how did you manage to fuck things on so many levels, literally?". I handled it like a pro with an awkward laugh.
We exhaustively checked it for production. Deployed, it did not broke, we were happy. After a month of successful run, I just joked about the above incident while we were working on next release on morning coffee. That cursed thing broke on the same evening. I was like 😮2 -
Back when I was still in school for comp sci we had an advanced software engineering and design class with c++. At this time, everyone was expected to be proficient enough with cpp to go ahead and properly work with whatever the instructor would throw at us. And pretty much everyone was since past classes included a lot of c++ development. Of course, efficient at least related to academic studies rather than actual real world development.
Our teacher would mix in a lot pf phyisics and mathematics into what we were doing, something that I greatly enjoyed, while at the same time putting real world value concerning cpp best practices to avoid common pitfalls in the development of said language. Since most bugs seemed to be memory based he would be particularly strict about that.
One classmate, good friend and an actual proper developer now a days would ALWAYS forget to free his resources...ALWAYS for whatever fucking reason he would just ignore that shit, regardless of how much the instructor would make a point on it.
At one point during class on a virtual lecture the dude literally addressed a couple of students but when he got to my boy in particular he said: "you are the reason why people are praying to Mozilla and Hoare to release Rust as fast as possible into a suitable alternative to high performant code in C++, WHY won't you pay attention to how you deal with memory management?"
And it stuck with me. I merely a recreational cpp dev, most of my profesional work is done on web development, so I cannot attest to all the additional unsafe code that people encounter in the wild when dealing with cpp on a professional level.
But in terms of them common criticisms of C and C++ for which memory is so important to work with, wouldn't you guys say that it comes more from the side of people just not knowing what they are doing rather than a fault on the language itself?
I see the merits and beauty of Rust, I truly do, it is a fantastic language, with a standardized build system and a lot of good design put into it. But I can't really fathom it being the cpp killer, if anything, the real cpp killers are bad devs that just don't know what they are doing or miss shit.
What do y'all ninjas think?8 -
Every time i fucking open aws billing i get such anxiety and depression and a big Fucking mood killer until i wait for the billing stats to load. Such a waste of fucking shit money for shit overpriced manipulative conman service go fck urself jess bozos16
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Fuck I wish I knew what to do about low motivation!!! I have some ideas I think are really great, some that might be profitable, and fuck I just don’t do any of them. I spend more time panicking about what to do than anything else. But damn so much time wasted when I just needed a little guidance or a little planning or a little like less than $100 more money. That frustrates me to no end.
There’s so much bullshit to everything. This does follow up to my wk106 rant, where I’m trying to rationalize the tons of code that are behind the smallest features. How many thousands of builds go into a deploy. Just swallowing how much rite in software.
I feel like a failure at my job at times but what sucks is I’m just in the middle. Not the most experienced dev, not the least. I’ve got my feet wet in a number of things, but not a solid enough stack for a lot.
BUT SOMEHOW I GOTTA BE MOTIVATED TO LEARN. FFS I CAN DO BETTER BUT MY INSIDE IS BROKEN SOMETIMES AND I JUST WANK OFF FUCK GET IT TOGETHER.
Yea, I fight with myself a lot. I have a big ego and I’m a piece of shit at the same time. Idk. That is annoying too. If only I could get really motivated and focused on some of these projects I could do amazing things. I’ve never struggled with a subject I applied myself to. I just wasn’t motivated. I don’t know how to fix it and I wish I did. I also don’t know what the end game for me holds.
This whole complex really scares me for later life. I will have regrets because my mind builds impossible plans for good, but if I achieve any of it I WILL THINK damn I should have not dealt with this and done x. Like I could make world peace but be like damn coulda rebuilt cars or some stupid shit.
So I’ll conclude with that I’ve done a lot of jobs around the house, and yes working with drywall sucks. So sometimes I’ll think about that. But damn. That doesn’t last because I know I can do it well if I apply myself.
All this leads to getting overextended which is another huge motivation killer. I’m trying to learn self control and focus. But also I need small victories along the way. Very annoying.
Well at least I was motivated to finish this rant. I have a few weekly rants I wanted to participate in but couldn’t even find the motivation for that. There was a toxic person in my life then and I’m slowly getting back to normal but I know that even normal me struggles with motivation. Plus that toxic person was my friend and I’ve lost a lot of (long term) friends recently and that is a real drag. But they needed to go. But I wish they had just shut up sometimes then they wouldn’t have been so toxic. But I digress.
I know I have so many ideas I can’t do them all even if I am motivated and for some time is of the essence.
So look out for some collabs. And grab that motivation wherever you can find it.1 -
Never knew this one...swipe up on chrome mobile, logged in on Android and you get suggested content, nice! How have I not been using this? This will be a nice time killer for quick reads, interesting.6
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Headsup: if you're making a game, or want to, a good starting point is to ask a single question.
How do I want this game to feel?
A lot of people who make games get into it because they play and they say I wish this or that feature were different. Or they imagine new mechanics, or new story, or new aesthetics. These are all interesting approaches to explore.
If you're familiar with a lot of games, and why and how their designs work, starting with game
feel is great. It gives you a palette of ideas to riff on, without knowing exactly why it works, using your gut as you go. In fact a lot of designers who made great games used this approach, creating the basic form, and basically flew-blind, using the testing process to 'find the fun'.
But what if, instead of focusing on what emotions a game or mechanic evokes, we ask:
How does this system or mechanic alter the
*players behaviors*? What behaviors
*invoke* a given emotion?
And from there you can start to see the thread that connects emotion, and behavior.
In *Alien: Isolation*, the alien 'hunts' for the player, and is invulnerable. Besides its menacing look, and the dense atmosphere, its invincibility
has a powerful effect on the player. The player is prone to fear and running.
By looking at behavior first, w/ just this one game, and listing the emotions and behaviors
in pairs "Fear: Running", for example, you can start to work backwards to the systems and *conditions* that created that emotion.
In fact, by breaking designs down in this manner, it becomes easy to find parallels, and create
these emotions in games that are typically outside the given genre.
For example, if you wanted to make a game about vietnam (hold the overuse of 'fortunate son') how might we approach this?
One description might be: Play as a soldier or an insurgent during the harsh jungle warfare of vietnam. Set ambushes, scout through dense and snake infested underbrush. Identify enemy armaments to outfit your raids, and take the fight to them.
Mechanics might include
1. crawl through underbrush paths, with events to stab poisonous snacks, brush away spiders or centipedes, like the spiders in metro, hold your breathe as armed enemy units march by, etc.
2. learn to use enfilade and time your attacks.
3. run and gun chases. An ambush happens catching you off guard, you are immediately tossed behind cover, and an NPC says "we can stay and fight but we're out numbered, we should run." and the system plots out how the NPCs hem you in to direct you toward a series of
retreats and nearest cover (because its not supposed to be a battle, but a chase, so we want the player to run). Maybe it uses these NPC ambushes to occasionally push the player to interesting map objectives/locations, who knows.
4. The scouting system from State of Decay. you get a certain amount of time before you risk being 'spotted', and have to climb to the top of say, a building, or a tower, and prioritize which objects in the enemy camp to identity: trucks, anti-air, heavy guns, rockets, troop formations, carriers, comms stations, etc. And that determines what is available to 'call in' as support on the mission.
And all of this, b/c you're focusing on the player behaviors that you want, leads to the *emotions* or feelings you want the player to experience.
Point is, when you focus on the activities you want the player to *do* its a more reliable way of determining what the player will *feel*, the 'role' they'll take on, which is exactly what any good designer should want.
If we return back to Alien: Isolation, even though its a survival horror game, can we find parallels outside that genre? Well The Last of Us for one.
How so? Well TLOU is a survival third-person shooter, not a horror game, and it shows. Theres
not the omnipresent feeling of being overpowered. The player does use stealth, but mostly it's because it serves the player's main role: a hardened survivor whos a capable killer, struggling through a crapsack world. The similarity though comes in with the boss battles against the infected.
The enemy in these fights is almost unstoppable, they're a tank, and the devs have the player running from them just to survive. Many players cant help but feel a little panic as they run for their lives, especially with the superbly designed custom death scenes for joel. The point is, mechanics are more of a means to an end, and if games are paintings, and mechanics are the brushes, player behavior is the individual strokes and player emotion is the color. And by examining TLOU in this way, it becomes obvious that while its a third person survival shooter, the boss fights are *overtones* of Alien: Isolation.
And we can draw that comparison because like bach, who was deaf, and focused on the keys and not the sound, we're focused on player behavior and not strictly emotions.1 -
Alright fellow sweaty programmers, mama Kiki is here to teach you the basics of hygiene.
TEETH
- If you have a toothpaste prescription, use it.
- Every single whitening toothpaste is a scam. Don’t use them.
- Every single over-the-counter toothpaste that decreases sensitivity does work. If your teeth are sensitive, use it.
- Otherwise, buy the cheapest name-brand toothpaste.
- Use dental floss. As long as it’s flat and waxed, the cheapest one will do.
- When flossing, never move the floss back and forth as if you try to saw through your gums. Just put the floss in, then out. Repeat if necessary.
- Don’t put your toothpaste on your toothbrush. Put a small amount of it directly in your mouth with a bit of water. Close your mouth and spread toothpaste all over your teeth using a rinsing motion, as if it was mouthwash. Now your teeth are completely covered.
- When brushing teeth, don’t use -90°/0°/90° angles. Use -35°/35°. This way you will spend less time while getting better cleansing. Bristle ends should touch where your teeth meet your gums.
- Get yourself a tongue scrubber. Scrub your tongue until what comes off of it is clean. Dirty tongue is why your breath smells bad, not dirty teeth.
- After you’re done, don’t rinse! Spit the toothpaste out, but let its residue stay there. The remineralization process is now started. If you follow the routine, you don’t need mouthwash at all.
- Drinking/eating sugary things, not washing your teeth and going straight to bed is the best way to get cavities ASAP. In your mouth, sugar quickly turns into the kind of acid that we use for soldering. It can strip the oxide layer off of copper. Do you know how after you drink Coke, your teeth become almost squeaky clean? That’s this. If you like sugary drinks, carefully drink them using a straw. Rinse immediately after you’re done drinking & eating.
SHAVING
- Get yourself an old-school safety T-razor, the one that takes suicide blades. It will last a lifetime. Mühle and Merkur are good manufacturers (not affiliated). Once you have it, for the rest of your life, you will only buy blades. This is the most environmentally friendly way to get a clean, close shave. Electric razors save water, but they often contain batteries.
- Because of how violently electric razor’s blades hit hair while cutting it, they chip your hair. This leads to your freshly grown hair being sharp, rough and unpleasant to the touch. The manual razor, on the other hand, produce clean edges. When your hair grows back, it will be softer than what you get with an electric razor.
- Feather brand blades (not affiliated) are the sharpest in the world. The sharper the blade, the less traumatic it is. Watch T-razor tutorials on YouTube. There are different shaving techniques that will get you a killer shave.
- T-razor blades last considerably longer than their modern soyboy single-use counterparts.
- Because of a single blade construction, T-razor almost never leaves irritation.
- Basically, modern single-use plastic blades are horrible for the environment, and they’re almost a scam for how much you get for your money. They’re only rivaled by printer ink. Use them only for intimate shaving, as they’re considerably handier down there.
- Always shave after hot shower.
- Before shaving, dry the skin surface. Apply shaving foam on dry skin only, as it contains chemicals that make your hair softer. When diluted, they’re not as effective, and shaving unsoftened hair is almost always unpleasant and dangerous.
- After applying the foam, wait about a minute for the foam to work. If the skin gets irritated, don’t wait for as long, or perhaps try a different foam brand.
- Before shaving, thoroughly clean your razor with hand sanitizer or ethanol. Ideally, it should be sterile. Using boiling hot water is also a good option, just be careful with it.
- After shaving, rinse off foam, immediately dry your skin with a clean towel, then apply aftershave. After applying it, don’t touch your skin until it completely dries. If you follow this routine, your skin won’t get any pimples, guaranteed.
- Scrubs won’t help you. Don’t use them.
More in the comments!11 -
I subscribe to many copywriting newsletters. Here's an article that shows how it's like on "the other side", marketers struggle, too.
How Kevin's Massive Mistake
Completely Changed His Life
Kevin H. made a huge mistake.
The biggest, he would say, if he could tell you himself.
And he knew it immediately.
It was, he said, "instant regret."
Within milliseconds, he was asking himself "What have I done..."
Kevin, see, had just jumped the rail of the single most popular suicide spot in the world, the Golden Gate Bridge.
On average, the site gets another distraught jumper every two weeks. Kevin was one of them.
It wasn't like he hadn't tried to quiet the voices in his head. Therapy, drugs, hospitalization.
Time to die, those voices still said.
And yet, in the minutes his bus dropped him off at the bridge, he hesitated and paced with tears in his eyes.
"I told myself if just one person comes up to me and asks if I'm okay... if one person asks if they can help... I won't do it. I'll stop and tell them my whole story..."
But nobody did, so he jumped.
It was in those next milliseconds, he would later say, he knew it was the biggest mistake of his life.
He didn't want to die.
But now, he was sure, it was too late.
From its highest point, it's a 245-foot plummet into the icy bay waters below.
Out of the 1,700 people that have jumped from the bridge since it first opened in 1937, only 25 have survived.
Kevin, against all odds, would be one of them.
He slammed into the water like hitting concrete. Three of his vertebrae instantly shattered.
When he surfaced, he couldn't hold his own head above water. But, incredibly, a sea lion kept pushing him up.
The Coast Guard soon arrived and pulled him out.
From there, he began a long recovery that required intense surgery, physical therapy, and psychiatric care.
While still under treatment, a priest urged him to give a talk to a bunch of seventh and eighth graders.
Afterward, they sent him a pile of letters, both encouraging and full of their own pained thoughts.
He also met a woman.
Today, Kevin lives in Atlanta and he's been happily married for the last 12 years.
And he tours the country, sharing his story.
So why re-tell it here?
Obviously -- I hope -- you don't get lots of copywriters looking to snuff it after a flopped headline test.
Just the same...
We've talked a lot in this space about the things one needs to get by in this biz.
My friend and colleague Joe, over at the publishing powerhouse Agora Financial, likes to list requirements.
You need intense curiosity...
You need a killer work ethic...
And you must, MUST have... resilience.
Meaning, you must have or find the capacity to bounce back from failure and flops, even huge ones.
Now, again, Kevin's story is an extreme and in this context -- I hope -- a hyperbolic example of somebody giving up. In the worst way possible.
It is also, though, a metaphor.
See, I get a lot of notes from some of you guys... and at conferences, I get to talk to a lot of people...
And I often get the sense, from some folks, that they're feeling a little more overwhelmed than they let on.
Some are just starting out, and they've got a lot on the line. For some, it's everything. And some are desperate to make it work.
Because they have to, because their pride or livelihoods or a family business is at stake, because it's a dream.
And yet, they're overwhelmed by all the tips and secrets... or by piles of confusing research or ideas...
For others, even had some success, but they're burned out, feel antiquated, or feel like "imposters" that know less than they let on, in an industry that's evolving.
To all those folks... and to you... I can only say, I've been there. And frankly, go back there now and again.
Flops happen, failures happen. And you can and will -- even years and decades into doing this -- make the wrong choices, pick the wrong projects, or botch the right ones.
The legendary Gene Schwartz put it this way, according to a quote spotted recently in fellow writer Ben Settle's e-letter...
" A very good copywriter is going to fail. If the guy doesn't fail, he's no good. He's got to fail. It hurts. But it's the only way to get the home runs the next time."
Once more, nobody -- I hope -- is taking the trials of this profession hard enough to make Kevin's choice.
And believe me, I don't mean to make light of the latter. I just want to make sure we hit this anvil with a big hammer. To drive home the point that, whatever your struggle, be it with this biz or something bigger, that you don't want to give up. Press on.
As Churchill put it, "Success, is the ability to go from failure to failure without losing your enthusiasm."
Or even more succinctly when he said, "If you're going through hell, keep going."
Because it's worth it.
.
John Forde -
Had a definite week from hell... a bunch of prod issues that only I could fix (that's a whole other rant for another day!)... a piece of code totally kicking my ass for days... a hosting environment that was unstable seemingly every time I needed to do something in it (and that killer piece of code could ONLY be properly tested there, naturally!)... a service that my app depends on flaking out with no indication what the problem was and another team responsible for it that is based off-shore so aren't responsive when I need them to be... a metric shit-ton of procedural bullshit dropped on my head... an immense amount of stress due to the lead-up to a prod rollout next month that absolutely CANNOT fail without huge ramifications for the business but not enough help to ensure it gets done.
But, with all that said, I DID manage to get that killer piece of code working late on Friday after slamming my head against the wall for over a week on it (and ultimately re-writing it from the ground-up on Thursday and Friday)... so, the week of hell ended on a high note at least, which is always a Very Good Thing(tm)!2 -
Oh for fucks sake!
Suddenly I couldn't use my mic. Windows is always a bit retarded, so I decide to restart. Ofcourse Windows FORCES me to install their shitty upgrades ("We have installed: Killer Control Center - check it out!" (Like hell I will!!)). This takes 5 min, which is usually not a lot of time, BUT I'M SUPPOSED TO BE IN A VOICE-MEETING DAMNIT!
Windows shaped up. Every thing works.
2 hours later: "We have an update for you, we will restart outside of active hours". WHAT?! NO! That means I can't leave my work up on my computer because I can't trust my fucking OS to not throw away my work! And also YOU JUST UPDATED YOURSELF WINDOWS!!!! HOW DO I TELL YOU TO PERFORM ALL UPDATES AND NEVER EVER RESTART WITHOUT MY PERMISSION!!!3 -
What do you think about psychometric tests? I doubt a test can define the type of person you are nor your characteristics. I think it's ambigous, unprecise and extremely subjective. Today I was rejected from a job offer because "the psychometric department didn't give their vote of approval". This is the first time I get rejected for that reason, in the past nobody complained about the results of my tests. I don't know if psychometry is useful, but this company is looking for someone different, or maybe psychometry is, in fact, subjective and any fool can interpret your results however he feels like: "Oh, so he likes kittens over puppies, he's a potential serial killer, let's reject him"1
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Working on a batch image editor in python as my most recent time killer project. Started out using PIL for py2. Port over to pillow on py3, and one of the core pillow functions exploded my computer.
It memory leaked and took every last kb of unused memory!
Guess Im stuck using py2